What goes into a blog post? Helpful, industry-specific content that: 1) gives readers a useful takeaway, and 2) shows you’re an industry expert.

Use your company’s blog posts to opine on current industry topics, humanize your company, and show how your products and services can help people.

This is completely a test to see if the native ad wraps to the right, the left, or bottom. However to get ads in the rail we will need a different plugin or addition, as this tool focuses only on mid page and within posts.

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